Owning homophobic comments: we should all learn from this brand!

Homophobic comments on Instagram for Jake DuPree

By continuing to come back to this post and commenting will continue to push it out to other people.

We know how instagram works, don’t we? Well, let me tell you that if we like a pic or comment it, IG will understand that this post is interesting and it will automatically be pushed to more users on that social network, who will like it themselves (or maybe write a comment to it) and other people will see that post in their feed too… and so on.

This is basically what is happening to Playful Promises – a famous British Lingerie brand – that on Saturday, posted a pic of Jake DuPree – the famous “merman” from Los Angeles, wearing a dusty rose bra and suspender set.“

“Jake DuPree causing heart palpitations in the Regalia Skylar set!”

Instagram is such a nice community, but it is also populated by stupid people, such as those homophobic ones, that did not wait a second to start miring this post with homophobic and transphobic comments, but also making fun of such an artistic picture.

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I would just sum this up with a very classy answer that Palyful Promises gave this user to finally close this useful conversation:

“However by continuing to come back to this post and commenting will continue to push it out to other people, so you are helping others see this vision of fabulosity.”

I invite you to scroll down the comments of this post as there some very hilarious ones too… you won’t regret.

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